Here's a new logo illustration project I completed for San Jacinto College, located in East Harris County, Texas. There are three campuses, each with its own rather established sports mascot. The assignment from their agency Whole Wheat Creative, was to help create a cohesive look and illustrative mascot style to the group of new logos, complete with custom typography and ligatures to be emblazoned on their newly updated uniforms. This was a particularly challenging project as there were many individuals with separate ideas, needs and opinions on how these designs should be handled. After several rounds of sketches and type explorations, here are the final results. Also included is a script direction, primarily for the baseball/softball uniforms that was not used in the final deliverables, but was fun and challenging to design.
